"Since launching our popular iPhone shopping app in December, customers have been asking us to bring a similar experience to the BlackBerry, and we are thrilled to make it available to customers today," said Sam Hall, Director of Amazon Mobile. "In addition to their favorite Amazon shopping features, BlackBerry users can now access the Amazon Remembers feature for a fun and easy way to build a list of photographs showing products they want to remember for later, make price comparisons across multiple merchants, and purchase."

Customers simply snap photos with their BlackBerry and the photos are automatically uploaded to Amazon.com, which then tries to find products similar to the ones in the photos. As soon as the customer receives the results, they can then purchase the item immediately or "remember it" for later in their Amazon account.

In addition to Amazon Remembers, the Amazon App for BlackBerry offers customers access to their Amazon.com account and favorite shopping features wherever they are, such as:
         −  Purchase using Amazon's 1-Click ordering and Amazon Prime
         −  Track packages or modify orders using the Your Account feature
         −  Receive personalized recommendations
         −  View editorial and customer reviews
         −  Get the Gold Box Deal of the Day
         −  Access to their Wish List


The Amazon App for BlackBerry is available on any Blackberry device with a trackball for free directly from Amazon.com at www.amazon.com/blackberry_app or downloadable directly from any BlackBerry with trackball at www.amazon.com/bbapp.